Animated explainer video for British Columbia trucking company Van Kam
Credits:
Client | Van Kam
Agency | Upmedia
Producer | Jennifer Madani
Location | Vancouver, Canada
Project | Explainer video
Role | Design & Animation
Van Kam is a British Columbia owned and operated freight company, and Western Canada’s leading LTL service provider in search of an animated video production showcasing their online platform.
When the crew at Upmedia threw this one my way and asked to give it some extra motion graphics love I was more than happy to oblige. Using the company’s bland platform screenshots as a reference point, I re-stylized them in illustrated form utilizing the brand’s bold colour palette, and added plenty of bounce and other secondary motion into the final animation and transitions to really make it pop.
Animated explainer video for British Columbia trucking company Van Kam
Credits:
Client | Van Kam
Agency | Upmedia
Producer | Jennifer Madani
Location | Vancouver, Canada
Project | Explainer video
Role | Design & Animation
Van Kam is a British Columbia owned and operated freight company, and Western Canada’s leading LTL service provider in search of an animated video production showcasing their online platform.
When the crew at Upmedia threw this one my way and asked to give it some extra motion graphics love I was more than happy to oblige. Using the company’s bland platform screenshots as a reference point, I re-stylized them in illustrated form utilizing the brand’s bold colour palette, and added plenty of bounce and other secondary motion into the final animation and transitions to really make it pop.