Animated social media videos for Visa Australia

Credits:

Client | Visa

Agency | Kamber

Location | Australia, New Zealand

Project | Social media

Role | Design & Animation

Various social media content created for Visa, for Instagram (posts and stories) and Facebook (in order):

Fast Future

Where real-time payments have become the norm between consumers and merchants, this isn’t necessarily the case when it comes to person-to-person (P2P) payments. Visa’s latest research report, Visa Insights: Australia’s Fast Future, predicts that by 2023, two-thirds of Australians will be using real-time payment solutions for a variety of payments including P2P payments.

The report presents a number of statistics that suggest that Australia has an IOU problem. We created an Instagram story drawing attention to that awkward moment after a meal out with friends when it comes time to collect payments from everyone around the table.

Ellie Carpenter

Heading into the 2019 FIFA Women’s World Cup France, Visa announced an expanded global investment in women’s soccer, leveraging the brand’s sponsorship platform to inspire women athletes amidst the global gender equality and women’s empowerment movement.

The company expanded its roster of Team Visa athletes to include 18 new women’s soccer players from 16 countries, one of these being Australian international footballer Ellie Carpenter.

Carpenter plays as a defender for Portland Thorns FC in the National Women’s Soccer League (NWSL), for Canberra United in the W-League, and made her debut for the Australian national team at age 15. She was also the youngest Australian Olympian at the 2016 Rio Games.

Carpenter’s inclusion in the World Cup squad comes after she won the W-League’s young footballer of the year award for the second consecutive season.

Leftover Cash

A 2018 Visa study revealed that 87% of travelers return home with leftover cash, with only 29% exchanging it back to their home currency. We created this Instagram poll to encourage users to explore the benefits of using a Visa card when traveling abroad.

Animated social media videos for Visa Australia

Credits:

Client | Visa

Agency | Kamber

Location | Australia, New Zealand

Project | Social media

Role | Design & Animation

Various social media content created for Visa, for Instagram (posts and stories) and Facebook.

Fast Future

Ellie Carpenter

Heading into the 2019 FIFA Women’s World Cup France, Visa announced an expanded global investment in women’s soccer, leveraging the brand’s sponsorship platform to inspire female athletes.

The company expanded its roster of Team Visa athletes to include 18 new women’s soccer players from 16 countries, one of these being Australian international footballer Ellie Carpenter.

Carpenter made her debut for the Australian national team at age 15 and was also the youngest Australian Olympian at the 2016 Rio Games.

Leftover Cash

Data Protection Day

Data Protection Day is an international holiday that occurs every 28 January, with the purpose of raising awareness and promoting privacy and data protection best practices. The brief was to bring attention to Visa’s new tokenization technology that makes payments more secure by replacing card details with tokens.

7Eleven Just Go Travel Card

The 7-Eleven Just Go – Visa Prepaid Travel Card has launched into 7-Eleven stores, offering a variety of features like no loading or transaction fees, great exchange rates and availability in a range of popular currencies.

Combining branding elements from Visa, 7Eleven and the Just Go Travel Card, we produced this social post to create awareness around the launch, and its benefits over competing prepaid cards.

Mother’s Day Promotion

Created this quirky loop to promote a Mother’s Day offer for 20% off flowers when using a promo code and paying with Visa .

Everyday Struggles

Insight from consumers has showed that the convenience of mobile payments is a key benefit of using Visa. Seeking to resonate with consumers by tapping into life’s everyday annoyances, we produced this post highlighting the solution that is mobile payments.

Girls lose stuff in their handbags all the time, especially when it comes time to pull our the credit card. Enter the convenience of mobile payments.

Visa Knows Travel

Plan A Solo Vacation Day encourages everyone to get out and explore the world on their own. The brief was to create Visa brand awareness for the #Visaknowstravel campaign by leveraging this day into some of Visa’s travel destinations.