Social promotion animations for Yabun Festival in Sydney
Motion graphics package and promotional posts created with Wiriiyn Communications.
CLIENT
Yabun Festival
AGENCY
Wiriiyn Communications & Media
PRODUCTION COMPANY
Matt Hitch
PROJECT
2D motion graphics
ANIMATION
Matt Hitch
LOCATION
Sydney, Australia
I produced a series of animated social posts promoting Yabun Festival in Sydney, introducing artists and building awareness in the lead-up to the event.
Working from supplied artwork and brand guidelines, my role focused on translating the existing visual identity into motion. The animations prioritise readability and repeat viewing in fast social feeds, allowing multiple announcements to feel cohesive while still highlighting different performers.
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